Culture of failure
Dare, fail, bounce back: a culture of failure at work
Innovating means accepting that you will get things wrong. Co-author with François H. Courvoisier of the book Célébrer l’échec !, Sedat Adiyaman gives keynotes so that your teams dare to suggest ideas, learn from their failures and bounce back.
Sound familiar?
The questions that start these projects
A project with us often starts with one of these questions.
01
Can our failures become a springboard?
02
Why is talking about failure still taboo at work?
03
How can we create a culture where people dare to suggest an idea?
04
What can we learn from a project that didn’t succeed?

The book (in French)
Célébrer l’échec ! Transformez vos futurs fiascos en réussites
Twelve Swiss entrepreneurs tell how they failed and bounced back, with a five-step reflection tool and more than 40 quotes. Foreword by Jean-Claude Biver, Éditions Alphil, 2024.
Featured on RTS’s 19h30 news and in Lire la Suisse. Press review
How a keynote works
1
Before
Preparation
Contact with your committee beforehand to tailor the content.
2
During
Keynote
From 45 minutes to 2 hours, in French, English, German or Turkish, with tools and methods to take away.
3
For everyone
The book Faire
A copy of “Faire” (Greyscale Press, 2017) for every participant.
4
After
Follow-up
1 hour of support for interested participants.
In their words
What our clients say
“Uni’novv had the pleasure to welcome Sedat as speaker for our conference on innovation and the life of a startup. He clearly knows how to capture he audience's attention, through his dynamism and creativity. Furthermore, he is accessible, honnest and everyone enjoyed the way he was sharing his professionnal experience. Frankly, I had a really good time working with such an open-minded and great mind !”
“Sedat paid us an inspirational visit at swissnex San Francisco, sharing some valuable experiences and inputs, and provoking us to think unconventionally about our Living Lab. Clearly, Sedat’s out-of-the-box thinking predates his Burning Man journey. He struck me as one of those people who see issues, waste no time analyzing and understanding them, to then tackle them with ingenuity, creativity and the necessary flexibility. Sedat’s presentation to our team and the ensuing lunch chat provided us some fresh perspective and valuable food for thought. Now I’m looking forward to reading your book in its entirety and starting to implement some of the exercises and methodologies described! Thanks, Sedat!”
The formats that meet this need
Before you contact us
Frequently asked questions
Answers to the questions we are asked most often.
What are the keynotes about?
Collaborative innovation, the culture of failure (around the book Célébrer l’échec !), creativity and methods. The content is tailored to your event.
Can you speak outside French-speaking Switzerland?
Yes, in Switzerland and abroad, in French, English, German and Turkish.
Where can I find the book?
From the publisher Alphil, in print or as an e-book (ePub and PDF), and in bookshops. The book is in French.
How is the budget set?
According to the duration, format and number of participants. You receive a quote on request.
A keynote for your teams?
A first 30-minute conversation, free and with no commitment: you describe your situation, we tell you frankly whether and how we can help.
Or write to connect@think2make.ch. Reply within one business day.
